Statement of Intent
First Product
For my magazine front cover and contents pages I will use specific media language to create interesting magazine front covers and contents page for the 16-25 year old middle class demographic.This will appeal to middle class target audience as I will include serious topics like the coronavirus issues and how it has affected sport and people's lives as my target audience are socially conscious young people. This group mainly receives their news from social media platforms like Instagram and Facebook so I will have to create a captivating cover in order to attract them. Another topic I will discuss in my magazine is the black lives matter movement as many people from my target audience are very passionate about it. To draw my audience into my coronavirus edition magazine I will make sure my model, in a mask, is very central on the cover so the reader can see what they are wearing. Also, my model will be a young male in order to appeal to my target audience. For my black lives matter edition I will include a model lying on the floor to show respect to the movement. I will use coverlines to reinforce this. Also, I have studied the Dennis brand and will relate my product to their brand using similar fonts and colour schemes. For example, I will stay in touch with the brand by using bold red letters in mastheads and titles. I am going to charge the price of £5.99 for my magazine as it will not have tabloid conventions and it will be aiming at the middle class demographic. I will make sure to use clear and concise language in both the front covers and contents pages to make sure the magazine appears upmarket. My magazine will be around 50-60 pages long and contain the latest information on politics, fashion, music and travel as these topics are sure to entice my target audience. (Curran and Seaton) My contents pages will have coverlines representing major stories from the magazine.
Product 2
My second product that I will have to produce is a website for my magazine. This will have to be clear that is part of the magazine's brand and it will it's online presence. I will make sure of this by using similar fonts and keeping the bold red as a template for design. On my website I will include working links to other areas. For example, I will use tabs along the top of the page that when clicked on will take the reader to that subject. I will include news, sport, music and fashion all along the top of the page as these will be subjects that will most likely interest my target audience. My website homepage will be a clear and concise page offering the latest information on many different subjects. I will also offer a payed subscription to hardcore fans who want there magazines delivered or that want more content. I will design this website using wix.
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